GM Blog

And tech was never the same. Indeed, AI has changed the game but it has not perfected it. 

Narratives change; here's how not to be a shapeshifter, yet still cash in on the hype of emerging narratives.

Education is the simplest, most effective way to gather an initial community. The more you do, the more people discover your products.

Regional community = loyal community. But how do you build one when you didn't bother learning a second language?

Nothing gets marketers more aroused than the prospect of co-announcing a partnership with a $100M+ TVL chad. How do you do it?

Influencers - worth your buck or chronic sufferers of moonboy delirium?

Once upon a time, in a metaverse where bulls roamed the streets, AMAs were key to connecting with teams. Then the bots took over.

gm. You’re a different, blue-chip holder. But all people know is what they are told. So make sure you’re saying the right things.

If you're building software, docs are non-negotiable. Here's how to write better docs.